Birds Eye Blue
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Birds Eye Blue Data Products: APIs & Datasets
Birds Eye Blue Pricing & Cost
One-off Purchase
Monthly License
Yearly License, starts at $360,000
Usage-based (on LiveRamp)
Separately priced for Consumer and B2B audiences.
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About Birds Eye Blue
Birds Eye Blue in a Nutshell
BIRDS EYE BLUE, INC.
We are in the Digital Transformation business. Established in 2013, we have over a decade of experience navigating emerging trends in Digital Solutions and Data Collaboration.
Use Cases that empower with Results and Success:
- Digital and Retail Marketplace
Innovative, Sophisticated Online Marketplace, Global Supplier Solutions to Showcase Products, Unique Platform to Advertise Special Offers and Discounts via email and social media. - Loyalty Program Platform
White-Label Loyalty Platform includes carefully curated, beautiful, unique and trending products and must-haves and exclusive discounts. - ECommerce
Successful Online Shopping Brands in multiple categories and verticals - Big Data Dataset CDP
Solutions Enhanced High Value Customer Data Platform. “Big Data” Approach, 600M Unique Records, 25k Identifiers with Behavioral and Deterministic Audience Data Set.
Email and Social Media Audiences for Powerful Analytics, Modeling, Targeting and Measurements.
Geo Coverage
Data Offering
Big Data Dataset: 600M+ Unique Data Records, 25k+ Data Qualifiers. People-based Email and Social Media audiences.
Online reach volumes:
7B+ cookies online (web ids)
8B+ MAID (8B+ unique IDs on IOS devices and 7.5B+ unique IDs on Android devices).
Unique competitive advantage with both Consumer (525M+) and B2B (75M+) data, with highly targeted data segments in both categories.
Includes Email, Postal, and Mobile data, with a vast range of Use Cases in both digital and traditional marketing.
Use Cases
1) ✔️ Data licenses (varying from custom to partial to full data sets) for
- Media Buying companies
- AI platforms and companies
- Ad Agencies
- Brands
- Online (and offline) Advertisers
2) ✔️ Data licenses for Using the “Big Data” dataset for marketing and promotion via email, online, social media, and programmatic advertising on various devices including Web/PC, IOS, Android.
3) ✔️ Data licenses for Creating a Customer Data Platform (CDP) and Data Marketplace generating revenues from Data Sellers, Data Buyers, Advertisers and Marketers
- Customer Service
- Customer Journeys
- Customer Data and Analytics
- Personalized Customer Experiences
- Identify and Segment High Value Audiences
- AI and Advanced Analytics
- Marketing Automation
- ESG and Sustainable IT Initiatives
4) ✔️ Data Segments: Online and Social Media Ads
5) ✔️ Annual Data Licenses: Targeting and Modeling
6) ✔️ CDP: Data Aggregator, Brand Collaboration
7) ✔️ Retail Media Network: Advertising Services
Data Sources & Collection
- Multiple ECommerce Online Shopping Brands
- Loyalty Programs
- Zero Party Data via sponsored offers and data collaboration
Key Differentiators
⭐ Big Data Dataset - 5 Main Audiences:
i) Consumer Email Audience: 300M unique records, 700M-1B Estimated cookie reach.
ii) Consumer Postal Audience: 267M unique records, 6.4B Estimated cookie reach.
iii) Consumer Phone / Mobile Audience: 32M unique records, 54M Estimated cookie reach.
iv) B2B Email Audience: 50M unique records, 180M Estimated cookie reach.
v) B2B Postal Audience: 28M unique records, 165M Estimated cookie reach.
⭐ Demographic, Psychographic, Behavioral, and Geographic Data Targeting
⭐ Deep and Broad Audience Building
⭐ Deterministic and Predictive Analytics, Modeling & Targeting
⭐ Interests, Affinities, Purchases, and Transactional Behaviors
⭐ Over 25,000 Pre-built Data Segments - 16k B2B Data Segments, 9k Consumer Data Segments. Plus, Unlimited options for Custom Segments.
⭐ SAMPLE CONSUMER AUDIENCES:
- Consumers with Email and Postal Behavioral Predictive Data (Interests / Affinities, Purchase Behaviors, Lifestyle, Motivation, Values, Demographics
Online / Website Interests and Social Media Interests / Usage
- Consumer Financial Deterministic Data (12M+ Records)
Auto Warranty, Mortgage Refinance, Health Insurance, Life Insurance
- Consumer Health Deterministic Data
- Consumer Lifestyle Deterministic Data
Musicians, Boating Enthusiasts, Mini Vacation Buyers, Travel Interests
- Homeowners, Automobile Owners Deterministic Data
- Working Professionals Deterministic Data (30M+ Records)
Title, Profession, Department / Area of Specialization, Company, Industry / Vertical
⭐ SAMPLE B2B AUDIENCES:
- Working Professionals Deterministic Data
Title, Profession, Department / Area of Specialization, Company, Industry / Vertical
-
Online Business Leads with Email & Postal Deterministic Data
- SIC, NAICS, Industry, Company, Company Sales, Company Employees
- Local Business Leads Geographic Deterministic Data
SIC, Company, Business Category, Sub
Category, State, City
-
Domain Registration / Website Owners Business Leads with Email and Postal Deterministic Data
-
Health Professionals Deterministic Data
Doctors / Physicians, Specialty / Subspecialty, Dentists, Physical Therapists, Chiropractors, Healthcare Providers -
Real Estate / Realtors Deterministic Data
-
Restaurants
- Business Franchises
⭐ SAMPLE PLATFORMS & USERS:
A&E Networks, AcuityAds, Acxiom, Adswizz, Amazon, AT&T Video, Bayer Crop Science, Beeswax, Bidtellect, Charter/Spectrum, Discovery, Facebook US, Fubo TV, GroundTruth, iQM, Jun Group, Kargo, LinkedIn, MadHive, MVDigital, Nextdoor, Octillion Media, Panasonic, Pinterest, Roku, Samsung Ads, Simpli.fi, Spotify, SpotX, StackAdapt, Storygize, The Trade Desk, TikTok, TrueX, Twitter, Undertone, Verizon Media (Yahoo!), Viant, Warner Media TV, Xandr
Integrations
Frequently asked questions about Birds Eye Blue
What does Birds Eye Blue do?
Established in 2013, we have over a decade of experience navigating emerging trends in Digital and Data Solutions. Use Cases that generate Results and Success: Digital & Retail Marketplace Social Media Audiences Email Focus & Outreach Loyalty Programs ECommerce “Big Data” Dataset CDP
How much does Birds Eye Blue cost?
Birds Eye Blue’s APIs and datasets range in cost from $1 / CPM to $500,000 / year. Birds Eye Blue offers free samples for individual data requirements. Get talking to a member of the Birds Eye Blue team to receive custom pricing options, information about data subscription fees, and quotes for Birds Eye Blue’s data offering tailored to your use case.
What kind of data does Birds Eye Blue have?
Consumer Behavior Data, Audience Data, Ecommerce Data, B2B Marketing Data, and 13 others
What data does Birds Eye Blue offer?
Big Data Dataset: 600M+ Unique Data Records, 25k+ Data Qualifiers. People-based Email and Social Media audiences. Online reach volumes: 7B+ cookies online (web ids) 8B+ MAID (8B+ unique IDs on IOS devices and 7.5B+ unique IDs on Android devices). Unique competitive advantage with both Consumer (525M+) and B2B (75M+) data, with highly targeted data segments in both categories. Includes Email, Postal, and Mobile data, with a vast range of Use Cases in both digital and traditional marketing.
How does Birds Eye Blue collect data?
Multiple ECommerce Online Shopping Brands Loyalty Programs Zero Party Data via sponsored offers and data collaboration
What’s Birds Eye Blue’s data privacy policy?
USA Data Offering.
What are the best use cases for Birds Eye Blue’s data?
1) ✔️ Data licenses (varying from custom to partial to full data sets) for Media Buying companies AI platforms and companies Ad Agencies Brands Online (and offline) Advertisers 2) ✔️ Data licenses for Using the “Big Data” dataset for marketing and promotion via email, online, social media, and programmatic advertising on various devices including Web/PC, IOS, Android. 3) ✔️ Data licenses for Creating a Customer Data Platform (CDP) and Data Marketplace generating revenues from Data Sellers, Data Buyers, Advertisers and Marketers Customer Service Customer Journeys Customer Data and Analytics Personalized Customer Experiences Identify and Segment High Value Audiences AI and Advanced Analytics Marketing Automation ESG and Sustainable IT Initiatives 4) ✔️ Data Segments: Online and Social Media Ads 5) ✔️ Annual Data Licenses: Targeting and Modeling 6) ✔️ CDP: Data Aggregator, Brand Collaboration 7) ✔️ Retail Media Network: Advertising Services
What platforms is Birds Eye Blue integrated with?
Verizon Media - Oath, Adobe Audience Manager, LiveRamp IdentityLink™ Data Store, Simpli.fi, and StackAdapt