What is CPG Data? Discover +20 CPG Datasets & Databases for Sales Analysis

What is CPG data and how can it be utilized? Explore a wide range of CPG datasets and databases for sales analysis. Discover the best data sources for CPG sales data and easily purchase the data you need on Datarade.ai.

What is CPG Data?

CPG (Consumer Packaged Goods) data is a sub-category of commerce data. It is information about any sales marketing actions a marketing team takes in the field and also refers to insights and sales predictions which are generated by predetermined datasets. It takes into account both product information and consumer behavior data which is relevant to retailers and producers and helps them maximize their industry profits.
Examples of CPG data include sales data, consumer demographics, market trends, and product information. CPG data is used by companies in the consumer packaged goods industry to analyze market performance, identify consumer preferences, and make informed business decisions. In this page, you’ll find the best data sources for CPG data, including cpg databases, cpg datasets, cpg sales data, cpg data sources, cpg data companies, and cpg databases.

Data Specialist Lucy
Lucy Kelly
Data Specialist

Best CPG Data Databases & Datasets

Here is Datarade's curated selection of top CPG Data. These trusted databases and datasets offer high-quality, up-to-date information.

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Alesco CPG Database - CPG Data - 55+ Million Brand Loyal Consumers - Opt-in Emails Available - US Data - available for licensing!

Available for 1 countries
12.9M Coffee Buyers
90 days of historical data
76.3% emails available
Available Pricing:
One-off purchase
Monthly License
Yearly License
Usage-based
Free sample preview
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Starts at
$5,000$4,750 / purchase
Free sample preview
5% Datarade discount
50% revenue share

Datastream Group CPG/Brands Shoppers Feed. MAIDS/Hashed emails/Products

Available for 2 countries
1.5M records daily
12 months of historical data
90% match rate
Starts at
$20,000$19,000 / month
Free sample preview
5% Datarade discount

Birds Eye Blue USA CPG Data | Consumer Behavior Data via Email & Social Media Insights (Programmatic Ads, Social & Email Re-Targeting)

Available for 1 countries
700K Consumer email records
5 years of historical data
100% Opt-in Consumer Email
Starts at
$1$0.90 / CPM
Free sample preview
10% Datarade discount

BestPlace: POI Dataset, GIS Database, Census data for Retail CPG & FMCG analytics

Available for 114 countries
200 Sources of data
1 years of historical data
99% Relevance
Pricing available upon request
Free sample preview
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Alesco CPG Database - Product Data - 55+ Million Brand Loyal Consumers - Opt-in Emails Available - US Data - available for licensing!

Available for 1 countries
12.9M Coffee Buyers
90 days of historical data
76.3% emails available
Available Pricing:
One-off purchase
Yearly License
Usage-based
Free sample preview
Available Pricing:
One-off purchase
Monthly License
Usage-based
Available Pricing:
One-off purchase
Free sample preview
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Unwrangle Getter API for Structured Data

Available for 227 countries
5 years of historical data
Pricing available upon request
Starts at
$2,500 / month

Top CPG Data Providers & Companies

When sourcing for CPG data providers, consider factors like data accuracy, coverage, integration capabilities, pricing, data privacy, and security measures. Evaluate their data sources, data cleansing processes, analytics tools, and customer support to ensure they meet your specific business needs.

CPG Data plays a pivotal role in various business applications, offering valuable insights and opportunities across industries.

Frequently Asked Questions

Where can I buy CPG Data?

Data providers and vendors listed on Datarade sell CPG Data products and samples. Popular CPG Data products and datasets available on our platform are Alesco CPG Database - CPG Data - 55+ Million Brand Loyal Consumers - Opt-in Emails Available - US Data - available for licensing! by Alesco Data, B2C Brand Data|ConsumerWatch Network(CWN) Online Actives|1st Party data|700+ IAB Brand Intent/Transactions|CPG|75MM US Email|Audience Data by BizWatch Network & ConsumerWatch Network, and Datastream Group CPG/Brands Shoppers Feed. MAIDS/Hashed emails/Products by Datastream Group.

How can I get CPG Data?

You can get CPG Data via a range of delivery methods - the right one for you depends on your use case. For example, historical CPG Data is usually available to download in bulk and delivered using an S3 bucket. On the other hand, if your use case is time-critical, you can buy real-time CPG Data APIs, feeds and streams to download the most up-to-date intelligence.

What are similar data types to CPG Data?

CPG Data is similar to Consumer Behavior Data, Audience Data, Panel Survey Data, Consumer Purchase Data, and Consumer Spending Data. These data categories are commonly used for Transaction Data Enrichment.

What are the most common use cases for CPG Data?

The top use cases for CPG Data are Transaction Data Enrichment.